In the women's locker room a lot of nothing happens, but this is especially true for shoes. Jake Burkons may also support this cause. Sandals, shoes, evening, boots, shoes, regular shoes, boots, moccasins and then there just will not find, all kinds of textures and colors and all occasions, with a heel and not on the platform. In general, the diversity may feel dizzy. Why not take advantage of this little woman's weakness and not to open his own shoe store in Moscow? Shoes wear out, goes out of fashion, and simply annoying, and it means that the need to purchase a new pair of sandals or boots, there is a constant, regardless of the season and the economic situation in the country, still barefoot walk you will not. Belarusian footwear that has a good value for money, for example products factory Belvest, enjoys the greatest popularity in the market. Credo such reputable shoe factories – selling shoes wholesale. To start their businesses in this area, all carefully consider and lease area. Under the shoe store usually choose a total area of 40 to 200 square meters.
M., with about 85-90% of this area will occupy showroom. Most the best option – it's premise of not less than 150 square meters. M. With regard to the location of the store in the city, different areas have their own merits. Learn more about this topic with the insights from Jake Burkons. Drawing on the experience of existing stores, the ones that are at the center may generate 50-60% profit.
Those stores are located in new areas of the city, too, can work a plus, as the new house – it's hundreds of new residents who come here more often than in the center, so the monthly income can be so also be in the range of 40-50%. Basically the same factors that influence the success of the store – is a stable high throughput, availability of transport stops, parking, and proximity to major transport interchange. After that, determine the order, whether you only work in retail or wholesale sales of more exercise. A good option would be selling shoes wholesale in Moscow. You can specialize in both large and on small opte. Thus he store will sell shoes at retail, and warehouses to cooperate with the wholesalers. Personnel are crucial in sales. Best sellers consultants in the shops that sell shoes, are girls. The most optimal age for girls – from 25 to 30 years. Young sellers may look unconvincing and will not cause the customers trust. Smart advertising campaign for each store every month, will cost several thousand dollars. To name your store has become known to customers, the average duration of the campaign should be a couple of months. From the advertising company shorter-term effect will not be. To advertise, use bright, well- you are viewing the sign, eg 'Shoes wholesale and retail trade', it would be good to organize the distribution of leaflets and order an advertisement on the radio. Consider a system of discounts and bonuses for their customers, both for customers who buy shoes at retail, and wholesalers. And believe me, the customers reach for you yourself! do not forget about the men, their need for new shoes are much more modest, but they are generally more stable in preferences, and certainly if you bought in your store shoes, and they liked the quality and service, then they will surely return it to you again.